The ability to sell products directly to customers through social media Being visible when people search for a business like yours Sending users emails to update them on new products Being able to offer new customers promotional discounts Download Google Digital Garage Certification Exam Answers (PDF)
Whether the campaign was more successful than your competitors Whether the visitors liked the social campaigns or not Whether a visitor called the store after seeing a social post Whether the visitor clicked on a paid ad or organic listing Download Google Digital Garage Certification Exam Answers (PDF)
Compare follower numbers across platforms Use online analytics tools to measure engagement See what competitor businesses are using Ask friends and family which platforms they use Download Google Digital Garage Certification Exam Answers (PDF)