HubSpot Marketing Software Certification

Where should you consider inserting calls-to-action throughout your blog post?

Knowledge GlassComments Off on Where should you consider inserting calls-to-action throughout your blog post?
  • Text-based call-to-action at the top
  • Image-based call-to-action at the top
  • At least one call-to-action per three paragraphs of text
  • A and B
  • A, B, and C

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You can create a call-to-action to align with which stage of the buyer’s journey?

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What’s the difference between a form and a lead flow?

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Experience — forms are inbound. Lead flows are outbound. Location — forms only exist on landing pages. Lead flows only exist on pillar pages. Forms can be used in the awareness, consideration, and decision stages of the buyer’s journey. Lead flows are only used in the decision stage of the buyer’s journey. Experience — lead […]
HubSpot Marketing Software Certification

Your form submission rate tracks:

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The total number of views for all the pages your form appears on that also have your HubSpot tracking code on them The total number of submissions divided by the total number of views for the form The total number of times the form has been submitted across all your pages The total number of […]