True or false? Lead flows are outbound.

What are three examples of segments that every business should ideally have?

Subscribers, leads, customers Leads, prospects, opted-out customers Subscribers, customers, users Unsubscribers, users, customers Download Hubspot Marketing Software Certification Exam Answers (PDF)

What is key to the success of your reporting?

Setting the right goals Identifying the correct success metrics Having the correct analytics in place A, B, and C Download Hubspot Marketing Software Certification Exam Answers (PDF)

Most organizations target how many buyer personas?

1–2 3–5 6–10 At least 10 Download Hubspot Marketing Software Certification Exam Answers (PDF)