- Viewable cost per impression (CPM)
- Enhanced cost-per-click (eCPC)
- Target return on ad spend (tROAS)
- Maximize conversion value
Download Google Shopping Ads Certification Exam Answers (PDF)
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Shopping Ads are highly customizable to match the look and feel of a partner website that uses images and text to drive brand awareness. Shopping Ads use a carousel format that allows for video, images, and text that change based on the search query. Shopping Ads use product attributes to show ads on relevant searches […]
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