When using a search engine, what is the name of a word or phrase somebody types to find something online?

Why is optimising customer touch points online beneficial for businesses?

It allows brands to add pop-up ads at every point of the customer journey, ensuring high visibility It gives businesses the opportunity to save money on online advertising It provides customers with value every time they come into contact with a brand, helping build trust It gives businesses an opportunity to collect more data from potential customers […]

Which Of The Following Factors Can Impact The Open Rate Of Your Email Campaigns?

The amount of links contained in the email The number of images in your email The opportunity for customers to opt-out The subject line of the email Download Google Digital Garage Certification Exam Answers (PDF)

Which of the following tools could be used to gain an insight into the phrases and questions people search for about a given subject online?

Answer The Public Google Ads Editor Facebook business manager EM Rush Download Google Digital Garage Certification Exam Answers (PDF)