What technology do search engines use to ‘crawl’ websites?

If a person adds a product to a shopping cart but then leaves the website – which of the following tactics is most likely to encourage that person to return and purchase the product?

Retargeting with a display ad encouraging newsletter sign-up Redesigning your website Creating a Facebook page for your business Retargeting with a display ad that has a discount coupon Download Google Digital Garage Certification Exam Answers (PDF)

Which of the following is an example of a social media goal?

Acquire genuine reviews on products Drive more traffic to your store Develop one-way communication with customers Mimic your competition’s approach Download Google Digital Garage Certification Exam Answers (PDF)

When considering how mobile users will search for your business, which types of keywords should you focus on?

Long tail keywords Shorter keywords and phrases Longer keywords and phrases Exact match keywords Download Google Digital Garage Certification Exam Answers (PDF)