Mobile Advertising Is A Great Tool For Marketers, But All That Good Work Could Be Undone If Your Website Isn’t What?

What is the best way to put your social content in front of people who don’t already follow you?

Increase your email marketing campaigns Ask people to share your content to their networks Use paid promotion to reach new audiences Put links to your social on your website Download Google Digital Garage Certification Exam Answers (PDF)

Why Is It Important That You Set Goals When Planning Your Display Ad Campaigns?

To help determine the best way to collate customer data To help determine the performance and allow for optimisation To help determine where your budget will be spent To help determine the performance of your competition Download Google Digital Garage Certification Exam Answers (PDF)

If a person adds a product to a shopping cart but then leaves the website – which of the following tactics is most likely to encourage that person to return and purchase the product?

Retargeting with a display ad encouraging newsletter sign-up Redesigning your website Creating a Facebook page for your business Retargeting with a display ad that has a discount coupon Download Google Digital Garage Certification Exam Answers (PDF)