What step should you always incorporate into your content creation workflow?

How can you ensure your podcast content initiates action? Select all that apply.

Include your CTA link in the show notes. Increase the volume when mentioning the CTA. Shorten your URL to keep CTAs concise. Consider mid-roll CTAs. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

There Are Many Benefits To Having A Social Media Strategy. Which Answer Is NOT One Of Them?

Social media helps you expand your other marketing efforts. Social media helps you attract buyers. Social media helps you send better emails. Social media is a key driver for word-of-mouth marketing. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

Fill in the blank: a conversion path is the method by which you encourage someone to __________.

move down your funnel visit your site from social media spend 30 minutes or more on your website read your well-crafted automated email Download HubSpot Inbound Marketing Certification Exam Answers (PDF)