HubSpot Social Media Marketing Certification II Answers

What should a brand consider if it’s unsure whether to create a community or if it lacks the resources for a community team?

Sara TaylorComments Off on What should a brand consider if it’s unsure whether to create a community or if it lacks the resources for a community team?
  • Abandoning the community idea altogether
  • Reducing the scale of the community
  • Aligning with or partnering with existing communities
  • Paying influencers to run the community

The correct answer is:

  • Aligning with or partnering with existing communities.

 

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HubSpot Social Media Marketing Certification II Answers

Which of the following is a primary advantage of using social media in omnichannel marketing?

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It allows for one-way communication. It targets a very specific and limited audience. It bypasses the need for any other marketing channels. It facilitates two-way communication and customer interaction. The correct answer is: It facilitates two-way communication and customer interaction.  
HubSpot Social Media Marketing Certification II Answers

The SPACES model helps businesses determine the value of a community. What does the ‘A’ in SPACES stand for?

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Advocacy Acquisition Analysis Affiliation The correct answer is: Acquisition.  
HubSpot Social Media Marketing Certification II Answers

What is one of the benefits of AI in social media content creation as explained by Kate Bradley Chernis?

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AI can replace all human efforts in content creation. AI ensures that all content is generic. AI prevents the need for understanding your target audience. AI can be paired with human intervention for better results. The correct answer is: AI can be paired with human intervention for better results.