HubSpot Social Media Marketing Certification II Answers

What should a brand consider if it’s unsure whether to create a community or if it lacks the resources for a community team?

Sara TaylorComments Off on What should a brand consider if it’s unsure whether to create a community or if it lacks the resources for a community team?
  • Abandoning the community idea altogether
  • Reducing the scale of the community
  • Aligning with or partnering with existing communities
  • Paying influencers to run the community

The correct answer is:

  • Aligning with or partnering with existing communities.

 

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HubSpot Social Media Marketing Certification II Answers

When integrating social media into your broader omnichannel strategy, it’s crucial to do which of the following?

Sara Taylor

Ignore the analytics provided by social media platforms. Overuse boilerplate content across all channels. Use insights from social media platforms to understand customer interests, preferences, and behaviors. Focus on a single social media platform, neglecting all others. The correct answer is: Use insights from social media platforms to understand customer interests, preferences, and behaviors.  
HubSpot Social Media Marketing Certification II Answers

True or false? An engaging story that connects with your audience is more important than having high-quality lighting and expensive equipment.

Sara Taylor

True False The correct answer is: True  
HubSpot Social Media Marketing Certification II Answers

What is one of the benefits of AI in social media content creation as explained by Kate Bradley Chernis?

Sara Taylor

AI can replace all human efforts in content creation. AI ensures that all content is generic. AI prevents the need for understanding your target audience. AI can be paired with human intervention for better results. The correct answer is: AI can be paired with human intervention for better results.