What should be the first step of a structured SEO plan?

When it comes to search ads, which description best describes ‘negative keywords’?

Keywords with no association to your site Keywords with a poor search volume Keywords that are excluded from a campaign Keywords that are typed incorrectly Download Google Digital Garage Certification Exam Answers (PDF)

Most web analytics tools can tell you what information about the user?

Their contact details, their behaviour and their operating system Their location, type of device they’re using and pages visited Their location, type of device they’re using and contact details Their interests, when they delete their browser cookies and their location Download Google Digital Garage Certification Exam Answers (PDF)

When Looking At Your Email Marketing Metrics, Click Through Rate (Or CTR) Highlights Which Of The Following Insights?

% of people that made a purchase after receiving the email % of people that opened the email out of the total recipients % of people who clicked on a link in the email out of the total recipients % of people who were sent the email against the total number of conversions made Download […]