What scope would be set for a Custom Dimension that reports membership status for a customer rewards program?

What filter would only include data from a campaign titled “Back to School” in Campaign reports?

Predefined Include filter with “traffic to the hostname” “that are equal to” “back to school” Custom Search and Replace filter with field “Campaign Name”, string “back to school”, and pattern “include” Custom Include filter with field “Campaign Name” and pattern “back to school” Custom Include filter with field “Page Title” and pattern “back to school” […]

In Multi-Channel Funnel Reports, how are default conversions credited?

First campaign, search, or ad Second to last campaign, search, or ad Last campaign, search, or ad Equal credit along the conversion touchpoints Download Google Analytics Individual Certification Exam Answers (PDF)

Which Goals are available in Google Analytics?

Pageview, Event, Transaction, Social Destination, Event, Duration, Pages/Screens per Session Location, Event, Time, Users per Session Destination, Event, Pageview, Social Download Google Analytics Individual Certification Exam Answers (PDF)