What scope applies to Custom Metrics?

What is the “Bounce Rate” in Google Analytics?

Percentage of sessions in which a user exits from a homepage Percentage of total site exits Percentage of visits when a user landed on a website and exited without any interactions Number of times users returned to a website in a given time period Download Google Analytics Individual Certification Exam Answers (PDF)

Using a standard Google Analytics configuration, which characteristics cannot be used to create a custom segment?

Users who viewed a page on a website, then watched a video Users who engaged in a social media or email campaign Users who are female and have children Users 25 to 34 years old who have their browser set to Spanish Download Google Analytics Individual Certification Exam Answers (PDF)

Which report shows a visual representation of user interactions on your website?

Treemaps report Content Drilldown report Behavior Flow report Landing Pages report Download Google Analytics Individual Certification Exam Answers (PDF)