Google Analytics Individual Certification

What is a “dimension” in Google Analytics?

Knowledge GlassComments Off on What is a “dimension” in Google Analytics?
  • A comparison of data between two date ranges.
  • The total amount of revenue a business has made in a given date range.
  • An attribute of a data set that can be organized for better analysis.
  • A report that offers information about your audience.

Download Google Analytics Individual Certification Exam Answers (PDF)

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Google Analytics Individual Certification

Which user characteristic may NOT be used to change keyword bids in AdWords?

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 time of day  device  location  ad preference Download Google Analytics Individual Certification Exam Answers (PDF)
Google Analytics Individual Certification

What scope levels available for dimensions and metrics?

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Event-level, session-level, transaction-level, or user-level scope Location-level, duration-level, product-level, or user-level scope Hit-level, session-level, product-level, or user-level scope Event-level, duration-level, transaction-level, or user-level scope Download Google Analytics Individual Certification Exam Answers (PDF)
Google Analytics Individual Certification

To view accurate data in a Custom Report, what action should be avoided?

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Create a report with Custom Metrics Use a Custom Dimension as a primary dimension Pair metrics and dimensions of different scopes Use multiple dimensions together in the same report Download Google Analytics Individual Certification Exam Answers (PDF)