- Your customers
- A fictional representation of your ideal customer
- A summary of your last 10 customers
- People who aren’t a good fit for your business
Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
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True or False? You should have at least 3 buyer personas.
True False Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
Fill in the blank; In the concept, “fire bullets, then cannonballs,” bullets represent ————, while cannonball represent ————.
unproven ideas; proven hits. proven hits; unproven ideas. small, proven ideas; huge, well-resourced hits. huge, well-resourced ideas; small, proven ideas. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
What types of questions can marketing attribution answer? Select all that apply.
What was the marketing team’s contribution to generated revenue this year? What assets drove the most leads last quarter? Which type of customers have the highest propensity to return and buy from us again? Why did our search campaigns outperform our social campaigns last month? Download HubSpot Inbound Marketing Certification Exam Answers (PDF)