- Make the content really interesting
- Give detailed descriptions of its content
- Clearly brand your videos
- Include calls to action within the videos
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If a person adds a product to a shopping cart but then leaves the website – which of the following tactics is most likely to encourage that person to return and purchase the product?
Retargeting with a display ad encouraging newsletter sign-up Redesigning your website Creating a Facebook page for your business Retargeting with a display ad that has a discount coupon Download Google Digital Garage Certification Exam Answers (PDF)
When it comes to search ads, which of the following could dictate how an ad will perform against a competitor?
Social media following Bid value Domain authority Average number of visitors to the company’s website Download Google Digital Garage Certification Exam Answers (PDF)
What Do Website Analytics Allow You To Do?
Set up advertising accounts to drive continuous improvement Understand users behaviour and improve the effectiveness of your digital marketing efforts Interact with customers on your website to increase conversion Predict your users next move based on previous data Download Google Digital Garage Certification Exam Answers (PDF)