What Are The Two Buckets That Your Post-Send Metrics Fall Into?

The Number Of Valid Email Addresses That Accepted Your Company’s Message Is The Definition Of What Metric?

Emails delivered Emails sent Emails suppressed Emails rejected Download HubSpot Email Marketing Certification Exam Answers (PDF)

You Have One Goal For Your Email, And Your CTA Should Drive The Reader Toward That Goal. In Addition To Your CTA Button, How Else Can You Link To Your CTA?

By hyperlinking appropriate copy By editing alt-text By linking images to your offer All of the above Download HubSpot Email Marketing Certification Exam Answers (PDF)

When Planning An Effective Lead Nurturing Campaign, What Is The First Step That You Should Take As An Inbound Professional?

Setting goals Creating content Selecting personas Identifying the timeline Measuring and improving. Download HubSpot Email Marketing Certification Exam Answers (PDF)