What Are The Two Buckets That Your Post-Send Metrics Fall Into?

You Have One Goal For Your Email, And Your CTA Should Drive The Reader Toward That Goal. In Addition To Your CTA Button, How Else Can You Link To Your CTA?

By hyperlinking appropriate copy By editing alt-text By linking images to your offer All of the above Download HubSpot Email Marketing Certification Exam Answers (PDF)

True Or False? Trust Is Not A Factor Of Your Lead Nurturing Strategy.

True False Download HubSpot Email Marketing Certification Exam Answers (PDF)

When Sending Emails And Setting Goals, You Want To Go Beyond Checkpoints Of Activities For Your Goals. What Are Examples Of Checkpoints Of Activity?

SMART goals Segmentation Engagement Open and click rates Download HubSpot Email Marketing Certification Exam Answers (PDF)