What Are The Three Ways To Look At Your Contacts List Through?

Someone On Your Team Hands You A List To Send Out Your Newest Marketing Email To. You Have Been Working On This Email For A While, And They Said The Contacts On This List Will Appreciate The Content. As An Inbound Professional, You Know You Can’t Send To A Purchased Or Enriched List Of Contacts. You Need More Information About This List In Order To Send To Them. How Could You Respond To Your Co-Worker?

Do we have verifiable permission to send to them? Perfect, thanks for giving this to me. I forgot to create a list for this email. Perfect! Do we have their first names though? I want to add personalization. Hold on. Where did this list come from? I want to know because I can probably add […]

When Sending The Right Email, There Are Three Key Things You’ll Need To Understand: Why You Are Sending That Email, Your Goal, And The Value You’re Delivering To The Person On The Other End Of The Send. This Gives You The Foundation To __________.

set the right buyer personas to send email by setting appropriate segments in your database that will match with the content you’re creating set the right template for your emails to send the most contextual message to the appropriate segments set the right expectations with those receiving your email by setting an appropriate and contextual […]

By Adding The Following Copy To Your Email, What Are You Doing For Your Contacts? “Thanks For Subscribing To My Blog. I’m Thrilled To Have You Here! You’ll Be Receiving Updates From Me On How To Send Better Emails On A Monthly Basis, But If You’re Looking To Update Your Email Preferences, You Can Do So Anytime Here. Invite Your Team Members To Subscribe Because When We Learn Together, We Grow Together.”

Setting expectations Subscribing them Aligning content Nurturing the contacts Download HubSpot Email Marketing Certification Exam Answers (PDF)