Fill In The Blank: To Keep Your Content Calendar Agile, It Shouldn’t Extend More Than ___________.

What Results Can You Yield By Establishing Reporting Expectations Prior To Campaign Launch?

The campaign’s written SMART goals will free stakeholders from being directly involved. The campaign’s planned content will insulate your team from developing unexpected material outside of the written SMART goals. The campaign’s written SMART goals better align your work with the stakeholders’ key metrics. The campaign’s planned content better aligns your work with the CEO’s […]

True Or False? Effective Writers Start By Filling In The Main Points Of Their Content And Save Writing The Introduction And Conclusion For After They’ve Written Their Piece.

True, it can be overwhelming to write an introduction first without knowing where the content is headed. True, the introduction is always the easiest part to write. False, writing an introduction first will help align the rest of the article. False, you should write your conclusion before your introduction. Download HubSpot Content Marketing Certification Exam […]

What Can You Do To Make A Headline More Compelling?

Broaden the topic Make a promise to the reader Over five words Use special characters to help it stand out Download HubSpot Content Marketing Certification Exam Answers (PDF)