- a mission with supporting values
- great products and services
- a testimonial from a happy customer
- an interesting history
True, conflict helps build developmental and emotional connections. True, people care more about the conflict than the resolution. False, your story is strong enough to explain the value of your products and services. False, conflict only reduces the connection of what you’re trying to communicate. Download HubSpot Content Marketing Certification Exam Answers (PDF)
When Examining Your Attribution Report, You Notice 85% Of Your Leads That Have Closed Into Customers Have Downloaded Your Introductory Ebook, But Your Sales Team Is Only Closing 1% Of Leads From Social Sources. How Do You Support Your Sales Team To Close More Leads From Social Into Customers?
Ensure all leads from social sources are nurtured with the introductory ebook before speaking to sales. Devote more time to posting blogs on Facebook. Direct further resources for paid advertising on Twitter to spread your influence to additional channels. Connect with your sales team to coach them on their disconnect in closing the leads. Download […]
Content is needed to attract people to your site. Content is needed to attract visitors and convert them into leads. Content is needed to close leads into customers and turn customers into promoters. All of the above Download HubSpot Content Marketing Certification Exam Answers (PDF)