Through Sources, Permissions, And Expectations, You’re Taking A Close Look At The Contacts Lists That You’re Sending Email To. This Will Help You ______.

Taking The Essential Pieces Of Any Email And Optimizing Each Piece To Help Drive Conversions Towards Your Set Goal Will Help You Create High-Performing Emails. What Are These Essential Pieces?

The goal of why you’re sending it and then the carefully designed components layered on top of each other The segments you’re sending to and the deliverability goals of your email The template you’re using to send your email and the footer information you’re using The segments of contacts you do not send to and […]

You Have One Goal For Your Email, And Your CTA Should Drive The Reader Toward That Goal. In Addition To Your CTA Button, How Else Can You Link To Your CTA?

By hyperlinking appropriate copy By editing alt-text By linking images to your offer All of the above Download HubSpot Email Marketing Certification Exam Answers (PDF)

What Does The Send Metric Help You Analyze?

Any email recipients who was sent to and accepted your message. Any email recipients who can’t be sent to because you do not have the legal basis of permission to send to them under GDPR. Any email recipients who can’t be sent to either because they unsubscribed, bounced, or were suppressed. Any email recipients who […]