Search engine marketing can also be called what?

When using a search engine, what is the name of a word or phrase somebody types to find something online?

Search phrase Search term Search query Search word Download Google Digital Garage Certification Exam Answers (PDF)

Which of the following metrics could help you understand which blog post is resonating the most with your audience?

Session duration Page views Referral traffic Unique page views Download Google Digital Garage Certification Exam Answers (PDF)

Which of the following is a benefit of registering your business in online local listings?

Discounted pricing on your search advertising campaigns Increased likelihood of being discovered through search engines More mentions on social media platforms Guaranteed sales to local customers Download Google Digital Garage Certification Exam Answers (PDF)