Paid Owned Earned Published Download Google Digital Garage Certification Exam Answers (PDF)
Doing business online brings lots of fantastic opportunities – it can really help your company in new and exciting ways. Once your business is online, what opportunities can you take advantage of? Select the option(s) you think are correct, then hit SUBMIT.
Finding lots of new customers – everyone’s online these days Selling your products or services straight from your website or app Delivering targeted advertising to customers Saving money on your heating bills Learning more about what your customers love Using analytics to power your online sales Download Google Digital Garage Certification Exam Answers (PDF)
Which view filter(s) would you apply if you wanted to include only users from Brazil or Argentina?
Filter 1: include Brazil > Filter 2: include Argentina Filter 1: include Brazil or Argentina Filter 1: exclude Peru or Bolivia Filter 1: include Argentina > Filter 2: include Brazil Download Google Analytics Individual Certification Exam Answers (PDF)
Which user characteristic may NOT be used to change keyword bids in AdWords?
time of day device location ad preference Download Google Analytics Individual Certification Exam Answers (PDF)
Auto-tagging is used to collect data from which kinds of traffic?
Search engine traffic other than Google Social media traffic AdWords Campaign traffic Website referral traffic Download Google Analytics Individual Certification Exam Answers (PDF)
What is a “metric” in Google Analytics?
The numbers in a data set often paired with dimensions. A segment of data separated out in a report for comparison. A dimension that can help you analyze site performance. The dates in your date range. Download Google Analytics Individual Certification Exam Answers (PDF)
To recognize users across different devices, what feature must you enable?
User ID AdWords Linking Audience Definitions Attribution Models Download Google Analytics Individual Certification Exam Answers (PDF)
Which kinds of hits does Google Analytics track?
Event-tracking hit Ecommerce-tracking hit Page-tracking hit All of the above Download Google Analytics Individual Certification Exam Answers (PDF)
What is a “dimension” in Google Analytics?
A comparison of data between two date ranges. The total amount of revenue a business has made in a given date range. An attribute of a data set that can be organized for better analysis. A report that offers information about your audience. Download Google Analytics Individual Certification Exam Answers (PDF)
What is the set of rules that determines how sales and conversions get attributed based on touch-points in the conversion path?
Multi-Channel Funnels Channel Groupings Attribution modeling Conversion tracking Download Google Analytics Individual Certification Exam Answers (PDF)