True or false? Only reference the core topic on your pillar page. Using synonyms of your core topic will confuse search engines on how to best rank this page.

How does a landing page typically gather information about site visitors?

Using a meetings link Using a CTA Using an email Using a form Download Hubspot Marketing Software Certification Exam Answers (PDF)

When determining buyer personas, which type of information is most important to capture?

Psychographic information Demographic information Both are equal Your buyer personas are actual customers you’ve worked with. Download Hubspot Marketing Software Certification Exam Answers (PDF)

What were the original stages of the inbound marketing methodology?

Get Found, Close, Analyze Get Found, Convert, Analyze Convert, Close, Delight Convert, Delight, Analyze Download Hubspot Marketing Software Certification Exam Answers (PDF)