What’s one of Google and YouTube’s awareness products? (Duplicate 1)

Iryna is creating a six-second bumper ad for YouTube and wants to follow Google’s best practices. She’s planning to use her product in the video along with her company’s jingle. She knows there’s another best practice that has to do with breaking the fourth wall. What does breaking the fourth wall refer to when creating a bumper ad?

Ads with less than a quarter of their time viewed Ads that have no actors or subjects involved Ads that offer four different types of discounts Ads with a person speaking directly to the camera Download Google Ads Video Certification Exam Answers (PDF)

When your goal is driving action, you focus on audiences with the strongest level of intent. Match each “lowest funnel” audience type with its description.

People who’ve already spent time searching for products or services like yours on Google Search People who’ve already engaged with your business, but didn’t convert when they had the chance People who are actively researching your business and its specific products and/or services People with a similar profile to the customers you currently target, or […]

Which statement is true about non-skippable in-stream ads?

Non-skippable in-stream ads are available on YouTube and advertiser websites. Non-skippable in-stream ads are most similar to ads shown on TV. Non-skippable in-stream ads are six-second ads that show before a video. Non-skippable in-stream ads are bought on target CPM or CPV through Google Preferred. Download Google Ads Video Certification Exam Answers (PDF)