On Which Social Network Should You Share Content Most Frequently?

What Is Social Selling The Inbound Way?

When a salesperson sends a direct message to a new follower with an offer or request to go to the company’s website When a salesperson provides value by offering thoughtful content and answering questions for prospects When a salesperson follows all a prospect’s social media channels and tags them with regular product offers When a […]

When Should A Salesperson Put Forth The Sales Pitch In Social Media?

After sufficient rapport has been built and the customer is looking for what you have to sell After a prospect follows them back on a social channel After the first casual conversation you have with the person in social media A month after you follow the prospect on social media Download HubSpot Social Media Certification […]

What Do We Mean When We Say You Should Post An “80/20 Mix” On Social Media?

20% of your social content should promote your own brand, and 80% of your social content should be anything that truly interests your audience and engages them in conversations. 80% of your social content should promote your brand, and 20% of your social content should be anything that truly interests your audience and engages them […]