True or false? Most contextual marketing strategies are well-suited for refining the default content to align with a particular user segment’s needs.

True or false? “Other campaigns” is a segmentation option used to manually segment contacts.

True False Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

Jana has offered to conduct a card-sort to help with user testing for your company’s new website. What is Jana hoping to determine with a card-sort?

Your site’s layout. The elements in your site’s footer. Your site’s navigation. Your site’s style. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

How many common user questions should each page attempt to answer at one time?

None – your site pages should direct users to landing pages with the answers. One – keep each page clear and focused. As many answers as you can fit onto the page. Five – make sure to answer who, what, when, where and why questions on each page. Download Hubspot Contextual Marketing Certification Exam Answers […]