Evaluate This SLA: Marketing Will Generate 50 Leads Each Month.

Evaluate This Hero Statement: Super Veggie Juice Co. Is A Hero To People Who Want To Eat Healthy But Don’t Have The Time To Cook And Eat Vegetables.

The persona isn’t specific enough. The job to be done isn’t specific enough. Both A and B. No change needed Download HubSpot Sales Enablement Certification Exam Answers (PDF)

Why Should Defining Your Target Buyer Be Part Of Your Sales Enablement Strategy?

It will increase your sales efficiency by helping your sales team spend more time with people who are more likely to buy. It makes it easier to track the progress you’re making toward your goals. It’s impossible to implement a sales enablement strategy without first defining a target buyer. It’s a good way to identify […]

What’s The Sales Team’s Role In Content Creation?

Sales should be involved in content creation on an ongoing basis. Sales should be involved in identifying the content that needs to be created but not in creating it. Sales may be involved in the early stages of your content creation efforts, but once your sales enablement strategy is fully implemented, marketing should be able […]