True or false? Marketing automation is ONLY used to automate your marketing actions.

What are three examples of segments that every business should ideally have?

Subscribers, leads, customers Leads, prospects, opted-out customers Subscribers, customers, users Unsubscribers, users, customers Download Hubspot Marketing Software Certification Exam Answers (PDF)

What are the elements of a traditional conversion path?

Chatbot, live chat, messaging app Landing page, form, chatbot Landing page, form, CTA, thank you page Thank you page, messaging app, CTA, landing page Download Hubspot Marketing Software Certification Exam Answers (PDF)

True or false? Buyer personas are non-fictional case study examples of your most successful customer.

True False Download Hubspot Marketing Software Certification Exam Answers (PDF)