Local directories are a great tool for getting noticed locally online. What would be the first step in using a directory?

What Do Website Analytics Allow You To Do?

Set up advertising accounts to drive continuous improvement Understand users behaviour and improve the effectiveness of your digital marketing efforts Interact with customers on your website to increase conversion Predict your users next move based on previous data Download Google Digital Garage Certification Exam Answers (PDF)

With more and more users using mobile to look at websites, it is key that you optimise your site so users can find it when searching online. Which two elements should you look to optimise for improved SEO performance?

Site speed and usability Keywords and metadata Image size and navigation Site speed and visual appearance Download Google Digital Garage Certification Exam Answers (PDF)

Why Is It Important That You Set Goals When Planning Your Display Ad Campaigns?

To help determine the best way to collate customer data To help determine the performance and allow for optimisation To help determine where your budget will be spent To help determine the performance of your competition Download Google Digital Garage Certification Exam Answers (PDF)