Local directories are a great tool for getting noticed locally online. What would be the first step in using a directory?

Which of the following is the most accurate analogy for a display advertising network?

A targeting option for publishers A marketplace between online publishers and advertisers A payments system for online ad campaigns A targeting option for advertisers Download Google Digital Garage Certification Exam Answers (PDF)

If a person adds a product to a shopping cart but then leaves the website – which of the following tactics is most likely to encourage that person to return and purchase the product?

Retargeting with a display ad encouraging newsletter sign-up Redesigning your website Creating a Facebook page for your business Retargeting with a display ad that has a discount coupon Download Google Digital Garage Certification Exam Answers (PDF)

Which of the following can be used to target an audience when using some social media ads?

People’s names People’s address People’s pet names People’s relationship status Download Google Digital Garage Certification Exam Answers (PDF)