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Google Ads Search Certification Answers

In-Market audiences would be suited to reach which user?

February 14, 2020Knowledge GlassComments Off on In-Market audiences would be suited to reach which user?
  • Someone with a qualified interest in mountaineering
  • Someone looking to purchase a new car
  • Someone researching the safety features of baby prams
  • Someone excited about a new movie release

Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

Theo is looking to improve his Google Search Ads campaign. On his Google Ads Recommendations page, he notices that his Google Search campaign has an optimization score of 75%. What does this mean?

March 3, 2020Knowledge Glass

The campaign is performing 25% under budget. The campaign needs a 75% improvement to be fully optimized. The campaign is performing better than 75% of all search campaigns. The campaign could improve up to 25% by following the listed recommendations. Download Google Ads Search Certification Exam Answers (PDF)

Google Ads Search Certification Answers

What’s the variable that determines whether or not a Search ad shows in the results for a query, and what position it appears in?

September 2, 2023Sara Taylor

Ad Rank determines this. It’s based on a variety of factors to show useful ads. Ad quality determines this. It’s based on ad and website relevance. Bids determines this. It’s based on how much marketers will pay for a click. Asset impact determines this. It’s based on sitelinks and image assets. The correct answer is: […]

Google Ads Search Certification Answers

What does this score tell Meredith about her Google Search Ads campaign?

January 27, 2020Knowledge Glass

After running a Google Search Ads campaign for several months, Meredith notices sales of her advertised products are starting to lag. She checks her Google Ads Recommendations page and notices that her campaign’s optimization score is 22%. What does this score tell Meredith about her Google Search Ads campaign? The campaign’s budget needs to be […]

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It is 10 a.m. and you are sitting in a train station in London, looking through your calendar on your tablet. You realize you forgot to book a boat ride for your trip to San Francisco to see Alcatraz prison. Match each signal type with how it is demonstrated in this situation.
In-market audiences allow the opportunity to specifically identify what kind of user?

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