- Call the customer when there is an offer they’d enjoy
- See where their customers are and monitor their shopping behaviours
- Send them offers when they enter a certain geographical area
- Add items to their in-app basket that you think they’d like
Once you’ve worked out your Unique Selling Point (USP), how would you use it in a long-term online strategy?
Incorporate it within marketing materials across all channels to help raise customer awareness Create an email campaign letting your customers know why you are unique Film a video explaining your unique selling point and send it to employees Create a press release and distribute it through your channels Download Google Digital Garage Certification Exam Answers […]
Running an ad for your products Adding a way for customers to filter your products Displaying very specific, featured products on your home page Cross-selling products in the checkout process Download Google Digital Garage Certification Exam Answers (PDF)
An interactive computer application for the organisation, analysis and storage of data A static collection of related data tables that can be queried to locate specific fields A tool for storing large amounts of numerical data, but not text-based data A digital balance sheet to keep track of financial transactions Download Google Digital Garage Certification Exam Answers […]