Fill in the blank: If you’re not prepared to invest time and energy into regular engagement with your community, you won’t be able to reap the benefits of ______________.

What is one of the benefits of AI in social media content creation as explained by Kate Bradley Chernis?

AI can replace all human efforts in content creation. AI ensures that all content is generic. AI prevents the need for understanding your target audience. AI can be paired with human intervention for better results. The correct answer is: AI can be paired with human intervention for better results.  

What is NOT considered a best practice while creating short-form videos?

Incorporating quizzes or interactive elements Using a mixture of visual aids and face-to-camera interaction Including viewer comments in the video Using a single, static shot for the entire video The correct answer is: Using a single, static shot for the entire video.  

What is one of the potential benefits of using second-party data in advertising?

It can give a new perspective on customers. It allows tracking user behavior across different websites. It provides data without the need for customer involvement. It helps target based on location. The correct answer is: It can give a new perspective on customers.