Fill in the blank: If you’re not prepared to invest time and energy into regular engagement with your community, you won’t be able to reap the benefits of ______________.

When creating videos for social media, how should you hold your phone when recording?

Horizontally Vertically At a 45-degree angle It doesn’t matter The correct answer is: Vertically.  

Select all that apply. What is a potential downside of relying on AI for social media content creation?

Lack of emotional understanding Reduced social media usage Dependence on algorithms leading to generic content Potential for biased results Increased advertising costs The correct answer is: Lack of emotional understanding Dependence on algorithms leading to generic content Potential for biased results  

When integrating social media into your broader omnichannel strategy, it’s crucial to do which of the following?

Ignore the analytics provided by social media platforms. Overuse boilerplate content across all channels. Use insights from social media platforms to understand customer interests, preferences, and behaviors. Focus on a single social media platform, neglecting all others. The correct answer is: Use insights from social media platforms to understand customer interests, preferences, and behaviors.