How many Facebook accounts can be linked to Search Ads 360 at a time?

You’re working with a sports equipment brand. They want to understand what happens after basketball transactions occur on their site so they can look for cross-sell opportunities to learn what other products to include in their next campaigns. What tool within Search Ads 360 should they turn to?

Data-driven attribution Budget bid strategies Custom Floodlight variables Conversion cart data The correct answer is: Conversion cart data

Your home goods client wants to know what data should be shared from Search Ads 360 (SA360) to Google Ads in order to kick off Google Ads auction-time bidding. What do you tell them?

You tell them it’s templates. You tell them it’s rules. You tell them it’s bulksheets. You tell them it’s conversions. The correct answer is: You tell them it’s conversions.

Your sneaker customer is using Google Analytics 4 (GA4) to track conversions of their new basketball sneaker release. GA4 is passing this data back to Search Ads 360. What’s an advantage of using GA4 for your customer?

Apply budget bid strategies Automate workflows Optimize keyword creations Track performance The correct answer is: Automate workflows