Google Ads Display Certification Answers

Google Ads was constructed around three core principles, focused on helping businesses reach their online potential. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?

Knowledge GlassComments Off on Google Ads was constructed around three core principles, focused on helping businesses reach their online potential. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?
  • Options and tracking
  • Profit and privacy
  • Credits and context
  • Control and results

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

How Can Google Ads Help You Advance Your Business Goals?

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By building awareness of your brand By driving online, in-app, in-person, and over-the-phone sales By influencing consideration of your products and services All of the above Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Cassandra wants to customize her Google Display Ads based on how potential customers previously engaged with her website. Which option best suits her needs?

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Similar Audiences Remarketing In-Market audiences Custom Affinity audiences Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Francis tries to explain to his boss the benefits of using automated bidding. Match these aspects of automated bidding with the benefits they serve. Why should an advertiser consider using responsive display ads?

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Auction-time bidding Depth of signals used and cross analysis Machine learning Time saved Tailors bids to each user’s unique context, using relevant signals present at auction time (1) Alleviates the strain on marketing resources by automating more manual tasks (4) Integrates a large variety of signals and considers new ones to evaluate user intent (2) […]