The four key moments to keep in mind when customer journey mapping are: First impression, ___________, intended value, extended value

Which of the following is a benefit of live chat?

It’s an easy way to answer complicated questions. It’s immediate. It’s easy to convey tone. All of the above The correct answer is: It’s immediate.

Your manager wants to know who your primary persona is. The best feedback survey to use is:

Net promoter score Custom feedback survey Customer effort score Customer satisfaction survey The correct answer is: Custom feedback survey.

True or false? You should only reach out to your detractors.

True False The correct answer is: False.