Customer journey analytics reports closely align with which of the following strategies?

Select all that apply. Which of the following UTM parameters should you always add to your tracking URLs?

Medium Term Source Content The correct answer is: Medium Source

What are UTM parameters?

UTM parameters are bite-sized databases split data into to streamline storage, management, and reporting. UTM parameters are tags you can add to the end of the URLs of your marketing or promotional efforts. UTM parameters track an output of something that has already happened. UTM parameters are buttons you put on your site to encourage […]

Select all that apply. Which of the following UTM parameters are typically only used for ads campaigns?

Medium Term Content Source The correct answer is: Medium Source