Google Ads Display Certification Answers

Catherine received a significant amount of traffic to her online pet store after launching her Display campaign. Unfortunately, many visitors to her online store didn’t make a purchase. When creating a new Display campaign, which marketing objective should Catherine choose in order to reengage with these visitors?

Knowledge GlassComments Off on Catherine received a significant amount of traffic to her online pet store after launching her Display campaign. Unfortunately, many visitors to her online store didn’t make a purchase. When creating a new Display campaign, which marketing objective should Catherine choose in order to reengage with these visitors?
  • Influence consideration
  • Drive action
  • Build awareness
  • Increase leads

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Tim is looking to buy a new skateboard. He goes to Google Search to research and purchase the best skateboard he can find. Organize the following steps in the logical order to describe how Tim’s interaction with Google Search Ads would occur from start to finish.

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Tim searches for “best skateboards”. Tim scans the search results. Tim launches a Google Search ad. Tim browses different skateboards on the website he navigated to. Tim makes a purchase from the website he navigated to. Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

How does Google Display ads grow marketing results for advertisers?

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It calculates the number of times an ad is effectively run on test websites, then shows the ad on all relevant websites. It focuses a campaign on either Gmail, TrueView, or Chrome to better isolate specific audiences. It determines a user’s primary marketing objective and enables the features that will best achieve it. It harnesses […]
Google Ads Display Certification Answers

When should you use AMPHTML ads? (Choose two.)

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When your goal is to provide faster ad experiences. When your goal is to maximize the reach and scale of your campaign. When your goal is maximum creative control. When your goal is to provide safer ad experiences. Download Google Ads Display Certification Exam Answers (PDF)