Improved personalization Improved facilitation of social planning meetings Increased understanding of customer needs Increased efficiency and productivity The correct answer is: Improved facilitation of social planning meetings.
HubSpot Social Media Marketing Certification II Answers
Select all that apply. What is a potential downside of relying on AI for social media content creation?
Lack of emotional understanding Reduced social media usage Dependence on algorithms leading to generic content Potential for biased results Increased advertising costs The correct answer is: Lack of emotional understanding Dependence on algorithms leading to generic content Potential for biased results
How can you maintain authenticity while using AI to generate social media content?
Only use AI for analytics, not for content generation Regularly review and edit the AI-generated content Avoid any human interaction in the content Focus solely on promoting products/services The correct answer is: Regularly review and edit the AI-generated content.
What is the projected value of global sales USD via social media platforms by 2026?
$500 billion $1 trillion $2 trillion $3 trillion The correct answer is: $3 trillion.
Fill in the blank: The connection between social and commerce essentially involves driving ______ and providing the immediate opportunity to buy.
sales awareness costs distribution The correct answer is: awareness.
Which of the following is a crucial factor to consider when developing a social commerce strategy?
Partnering with influencers A strong radio presence Ignoring user-generated content Minimizing mobile optimization The correct answer is: Partnering with influencers.
What kind of influencer often has a smaller following, but a highly engaged audience that trusts their opinions?
Macro-influencer Micro-influencer Celebrity influencer Nano-influencer The correct answer is: Micro-influencer.
Which of the following is NOT a technique you can use in your social commerce strategy?
Influencer takeovers Live stream sales Ignoring user-generated content Collaborating with micro-influencers The correct answer is: Ignoring user-generated content.
Which of the following statements best describes the benefits of short-form videos?
They’re less popular among consumers. They’re less expensive to produce. They’re more time-consuming to produce. They aren’t suitable for showcasing a brand’s personality. The correct answer is: They’re more time-consuming to produce.
Select all that apply. What is a benefit of filming videos with a smartphone for social media content?
The videos appear less professional. It’s more difficult for transferring and editing videos. Filming can only be done in a studio setting. The videos appear more authentic. They can be easily transferred and edited on the same device. The correct answer is: The videos appear less professional. The videos appear more authentic. They can be […]