Send my sales team to follow up with every negative post about the incident so that we can take this opportunity to win their business. Amplify the competitor’s blunder, telling your followers “See this? We would never do this.” Maintain a helpful approach and have empathy for the company’s missteps. Reply thoughtfully and empathetically to […]
HubSpot Social Media Certification
Why Do You Need To Develop A Business Case For A New Social Monitoring Technology?
It’s an important skill for professionals to be able to analyze and communicate the return on investment expected from their requested budget. So that after the investment is made, you can go back and see whether it has lived up to expectations. To clearly outline the expected value gained from a software investment and set […]
How Can Social Media Monitoring Inform Your Sales And Product Teams?
Your competitors’ marketing material can be copied and used for your own product or service. Your product team can explain to customers exactly why they built that feature a certain way. Your sales team can listen to their closed/won deals and find great upsell opportunities via social listening. Customer feedback, whether positive or negative, can […]
When It Comes To Social Listening, How Do You Know Which Social Networks To Start With?
Start with the social networks your buyer personas use to learn about and interact with brands. Facebook has over two billion monthly active users, so start there. Create an account on all of them, and see which ones your audience gravitates towards. If you haven’t started your social presence by now, unfortunately it’s too late. […]
True Or False? You Should Revisit Your KPIs Every 18 Months.
True False Download HubSpot Social Media Certification Exam Answers (PDF)
Which Of The Below Is Not One Of The Five Types Of Social Media Models?
Distributed Dandelion Holistic Hub and Spoke Download HubSpot Social Media Certification Exam Answers (PDF)
What Is The Biggest Challenge That Most Social Media Practitioners Have?
Hiring the right number of people Developing the right amount of content Getting executive buy-in for social ideas Retaining customers Download HubSpot Social Media Certification Exam Answers (PDF)
True Or False? In Social Media, A Service Level Agreement (SLA) Refers To How Much Time Passes Between When A Customer Reaches Out And When The Company Responds.
True False Download HubSpot Social Media Certification Exam Answers (PDF)
True Or False? Simon Sinek Says That People Want To Buy What You Have. They Don’t Care About What You Believe.
True False Download HubSpot Social Media Certification Exam Answers (PDF)
What Do Senior Leaders Care About When It Comes To Your Social Media Plan? Choose All That Apply.
Sentiment Competitive advantage Click-through rates Customer satisfaction Number of social followers Download HubSpot Social Media Certification Exam Answers (PDF)