a double object an association an organization a CRM The correct answer is: an association
HubSpot Reporting Certification Answers
Customer journey analytics reports closely align with which of the following strategies?
SEO Content marketing Conversion rate optimization Conversational marketing The correct answer is: Conversion rate optimization
In your ads dashboard, what does the engagement metric measure?
The number of times your ad was viewed during the selected timeframe The number of comments, likes, reactions, and shares your post received (depending on the ad network) The percentage of people who saw your ad and clicked on it The amount of money you spent on the ad The correct answer is: The number […]
Select all that apply. What steps can you take if your embedded content isn’t appearing on your HubSpot dashboard?
Make sure that the URL begins with http://, https://, or //. Make sure the content is text-based, since dashboards don’t support other formats (e.g. video, images). Make sure that the link you’re using is sharable and has the correct permissions enabled. Make sure that the content is in the Google workplace space (e.g Google Slides, […]
You want to create a new contact property where your existing customers can specify their preferred flavor of birthday cake. Which of the following would NOT be a recommended field type to store this categorical data under?
Single Checkbox Dropdown Select Multiple Checkbox Single-Line Text The correct answer is: Single-Line Text
Fill in the blanks: You want to build a custom report to determine which channels help you generate the most marketing qualified leads. If you were building a bar chart, ____ should go on your x-axis, and ___ should go on your y-axis.
Count of Contacts; Original Source Original Source; Count of Contacts Create Date; Lifecycle Stage Create Date; Count of Contacts The correct answer is: Original Source; Count of Contacts
What is the advantage to changing your y-axis to the logarithmic scale?
You can effectively visualize complex data sets with a wide range of values. You can easily interpret the graph, as the values on the y-axis are evenly spaced and increment at a constant rate. You can visually exaggerate or downplay certain trends or patterns within the data. You can increase engagement to your reporting strategy, […]
You’re building a report that identifies which companies closed the highest-earning deals this month. Based on the dimensions and measures you’d need to answer this question, which visualization type would be best suited for this report?
Table Bar chart Pie chart Combination table The correct answer is: Combination table
When should you mark steps as optional in your customer journey analytics reports?
As soon as you build your customer journey analytics reports In a customer journey analytics report, only after you’ve implemented a conversion rate optimization strategy at your organization In a customer journey analytics report, only after you have a working hypothesis about your conversion path You should never mark steps as optional in customer journey […]
Which of these methods is NOT a way you can currently share your HubSpot dashboard?
Share through email Share to a Slack channel (if you have the integration) Share using ChatSpot Share using a link The correct answer is: Share using ChatSpot