Google Ads Video Answers

Brandon’s new YouTube advertising client has owned the highest-rated theater in town for decades. The theater wants to drive action and take advantage of YouTube audience solutions to reach consumers likely to buy a ticket. Which YouTube audience solution should Brandon recommend?

Knowledge GlassComments Off on Brandon’s new YouTube advertising client has owned the highest-rated theater in town for decades. The theater wants to drive action and take advantage of YouTube audience solutions to reach consumers likely to buy a ticket. Which YouTube audience solution should Brandon recommend?
  • Demographics audiences
  • Branded Lift audiences
  • Custom Event audiences
  • Customer Match audiences

Download Google Ads Video Certification Exam Answers (PDF)

Related Post
Google Ads Video Answers

Following the ABCD framework, the direct component has three basic elements that, if possible, every YouTube video should include. You should give them direction and make the offer stand out. What third element of direct does the ABCDs of YouTube contain?

Knowledge Glass

Include two different language translations. Edit the video ad to run in under five seconds. Make the call-to-action audible and visible. Re-purpose imagery and video assets. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Which storytelling methods does Google recommend for use within your YouTube campaigns?

Knowledge Glass

Focus, animated shot, the best-case Tease/amplify/echo, direct shot, the follow-up Wide shot, tight shot, the close-up Contrast/context/color, immersive shot, the payoff Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Marta Wants To Create A TrueView For Action Campaign To Grow Sales Of Her Products. She Knows Her History With YouTube Conversions Will Determine Which Smart Bidding Option She’ll Have To Use. What Are The Two Smart Bidding Options Available In TrueView For Action Campaigns?

Knowledge Glass

Cost-per-thousand impression and Maximize Clicks Max Conversions and target cost-per-acquisition Target impression share and cost-per-view Cost-per-click and target return on ad spend Download Google Ads Video Certification Exam Answers (PDF)