True False The correct answer is: False
Author: Sara Taylor
What is a join?
An algorithm that creates a connection between computers, allowing them to share and synchronize data seamlessly A method of connecting two separate platforms together through APIs, allowing for seamless data transfer between them An AI data strategy that enables tools like ChatGPT to scrape the web for third-party data and compile it within your HubSpot […]
Which of the following is NOT a standard HubSpot object?
Contacts Tickets Deals Subscriptions The correct answer is: Subscriptions
In the custom report builder, what happens if you apply an ALL filter to the fields in your filtering options?
Data will appear in your report only if it adheres to all of the conditions set in the filters area. Data will appear in your report if it adheres to any of the conditions set in the filters area. Data will only appear in your report if you are a super admin in your HubSpot […]
Customer journey analytics uses which type of data?
First-party data Second-party data Third-party data Fourth-party data The correct answer is: First-party data
If you want to emphasize the touchpoints that initially captured leads’ attention and the touchpoints that directly led to conversions, which attribution model should you use in your report?
J-shaped attribution Time-decay attribution U-shaped attribution Last-touch attribution The correct answer is: U-shaped attribution
Insights about your gated content can be found in the analyze tab of which HubSpot tool?
Ads Email Forms Social The correct answer is: Forms
Select all that apply. What insights can be found within the countries report?
The percentage of traffic viewing your site from particular countries The percentage of traffic viewing your site from specific regions within particular countries The percentage of traffic viewing your site from certain cities in specific regions within particular countries The percentage of traffic viewing your site from exact streets in certain cities in specific regions […]
When is a session or contact bucketed under “Other campaigns” in HubSpot?
When a visitor or contact comes to your site from a paid social post that’s associated with one of your HubSpot campaigns When a visitor or contact comes to your site from any asset that’s associated with one of your HubSpot campaigns When a contact is imported to HubSpot When a visitor or contact comes […]
If you want to know which marketing effort is attracting people to your brand, which attribution model should you use?
Linear First-touch Last interaction Simple decay The correct answer is: First-touch