- move down your funnel
- visit your site from social media
- spend 30 minutes or more on your website
- read your well-crafted automated email
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True Or False? A Buyer Persona Is As Important As Business Objectives When Developing A Social Media Strategy.
True False Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
How does the linear attribution model calculate credit?
Equal credit is assigned to all interactions that occurred before the conversion. 22.5% of credit to the first interaction, the interaction that created the contact, the interaction that created the deal, and to the interaction that closed the deal. The final 10% is assigned to the remaining interactions evenly. More credit is given to interactions […]
Your boss wants you to blog primarily about your company news, its services, and various corporate events. What is your response?
“That’s a good idea. Blogging not only helps attract new visitors but convert leads as well. We can generate more qualified leads by including event calls-to-action at the end of the posts.” “That’s not a good idea. The more focus our blog can have the better. We need to decide between company news, service, and […]