Uploaded Ads Give Advertisers Access To More Inventory Than Responsive Display Ads.

Amy has created a new brand for her company’s goldfish training materials. She knows that other companies train goldfish and it is a popular sport, but realizes that it is a niche market. She wants to use a Google Display Ads campaign to build awareness for her new brand. Which Google Display ad targeting option can help Amy with her goal of creating awareness within her niche market?

Standard remarketing Affinity audiences Dynamic remarketing Custom Affinity audiences  Download Google Ads Display Certification Exam Answers (PDF)

Karen has opened a new business and is using Google Display Ads to build awareness of her new products. How does Google Display Ads targeting help Karen reach her marketing objective?

By tracking website traffic, improving customer service, and driving longer customer interactions. By getting her ad to the people she selects, based on automated marketing objective tracking. By building a social following, improving customer engagement, and driving larger transactions. By getting her ad in front of the right people, in the right place, at the […]

Ken sees a high level of success from his Display campaigns, and wants to take performance to the next level with the help of Dynamic remarketing. How can Dynamic remarketing benefit him?

It will show exact products to potential customers that have previously seen them on his website. It will help him display new products to previous visitors who viewed, but did not purchase, a product he sells. It will connect with users based on their demonstrated in-market behavior and purchase intent. It will reach audiences based on their […]