A framework used by the strategist when they’re planning during the continuous improvement stage. A step-by-step guide for auditing and identifying improvements on your website. A milestone-based approach for determining when to build new pages or sections onto the website. A framework used by the stakeholders to determine when they should redesign a new website versus continue to optimize […]
The website is a tool that can be used by all departments to scale and hit individual department goals. Other departments can send customers to the website to increase website visitors each month. It’s distracting to work with other departments, and the website should stay focused on the marketing team’s goals. Contact information should be […]
run conversion rate optimization on existing pages. keep the website content, platform, and plug-ins up to date. to collect data so you have information for your next redesign. use data to identify and build high-impact actions to drive business growth. Download HubSpot Growth-Driven Design Certification Exam Answers (PDF)