“Two reasons. First, the faster we launch, the less risky assumptions are made. Once it’s live, we can start collecting data to inform our decisions. And second, the faster we launch, the sooner we’ll start seeing a return on our investment. Remember, we’ll continue to build and optimize the site after it’s live.” “The primary […]
A single metric that provides focus for ideation and prioritization while also serving as a direct measure of the progress you make toward the current goal. Another name for business revenue. The metric your team should not focus on because it’s distracting and pulls away from more important metrics. A single metric that’s used to […]