- Broad match
- Smart Bidding
- Global site-wide tagging
- Consent mode
- Enhanced conversions
The correct answer is:
- Global site-wide tagging
- Consent mode
- Enhanced conversions
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How can the optimization score be used to help increase the effectiveness of a Google Search campaign?
It can show how close a campaign is to being optimized to its full potential. It helps you determine a website’s network performance and find ways to optimize it. It lets you compare the popularity of your website to others so you can know your market share. It lets you compare ad text creative with […]
Which of these factors affect whether a Search ad shows in the results for a query and what position it assumes?
Bids does this and it’s determined by how much marketers will pay for a click. Asset impact does this, and it’s based on sitelinks and image assets. Ad Rank does this, and it’s based on a variety of factors to show useful ads. Ad quality does this, and it’s based on ad and website relevance. […]
Karen has evaluated her Google Search Ads campaign’s optimization score after noticing that the campaign’s performance had slipped. The score is much lower than it was a month ago. She accepts an optimization recommendation from the available list. What will happen to her campaign’s optimization score?
It will improve by the end of the day. It will improve by the end of the month. It will improve upon acceptance. It will gradually improve by the end of the week. The correct answer is: It will improve upon acceptance.