HubSpot Social Media Marketing Certification II Answers

What is one tactic to ensure success in community building?

Sara TaylorComments Off on What is one tactic to ensure success in community building?
  • Focusing exclusively on high-value members
  • Limiting discussions to the brand’s products or services only
  • Encouraging trolls to stimulate debates
  • Responding quickly to first-time posters

The correct answer is:

  • Responding quickly to first-time posters.

 

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HubSpot Social Media Marketing Certification II Answers

True or false? An engaging story that connects with your audience is more important than having high-quality lighting and expensive equipment.

Sara Taylor

True False The correct answer is: True  
HubSpot Social Media Marketing Certification II Answers

You’re in a meeting with your marketing team discussing the performance of your company’s social media community. A new team member suggests tracking the company’s profit margin as a key performance indicator (KPI) for the social media community. How do you respond?

Sara Taylor

Agree, detailing a plan to correlate profit margins directly with social media activities. Explain that while company profit margin is important, it’s not a direct KPI for a social media community. Instead, focus should be on indicators like number of members, engagement metrics, and referral traffic. Suggest that a one-track approach is best, proposing that […]
HubSpot Social Media Marketing Certification II Answers

Select all that apply. What are some of the new ways that marketers will need to adapt in a future without third-party cookies?

Sara Taylor

Focus on first-party and second-party cookie data Increase the usage of third-party cookies Use AI and machine learning Use non-digital forms of advertising The correct answer is: Use AI and machine learning Use non-digital forms of advertising