Search Ads 360 Certification

Within Search Ads 360, where should you look to decide how to allocate your quarterly budget across each product and across each one of your campaigns?

Sara TaylorComments Off on Within Search Ads 360, where should you look to decide how to allocate your quarterly budget across each product and across each one of your campaigns?
  • You should look in Experience Hub.
  • You should look in Reports.
  • You should look in Overview page.
  • You should look in Performance Center.

The correct answer is:

  • You should look in Performance Center.

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Search Ads 360 Certification

While working with your client who designs sneakers, you learn that their main priority is brand exposure. In Search Ads 360, what brand strategy should you set up to help your client achieve that goal?

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You should set up return on investment (ROI). You should set up return on ad spend (ROAS). You should set up impression share. You should set up total number of clicks. The correct answer is: You should set up impression share.
Search Ads 360 Certification

While meeting with your fitness apparel client, you learn they want to streamline their advertising efforts and run all their Search Ads 360 ads during morning commutes. How should you set that up in their account?

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You should use automated rules. You should use templates. You should use custom dimensions. You should use labels. The correct answer is: You should use automated rules.
Search Ads 360 Certification

You learn from your retail client that they want to define and view specific parts of their Google Ads data using custom columns. What are two types of custom columns they should use in Search Ads 360?

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They should use custom formula and custom conversion. They should use custom dimension and custom formula. They should use custom formula and custom labels. They should use custom conversion and custom labels. The correct answer is: They should use custom formula and custom conversion.