Google Ads Video Answers

What are the two types of bidding available for TrueView for action to help drive conversions? (Choose two.)

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  • Target return on ad spend
  • Maximize conversions
  • Enhanced cost-per-click
  • Target cost-per-acquisition
  • Target on-page position

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Google Ads Video Answers

TrueView for action ad formats use Smart Bidding to optimize for specific website actions. To do this, what must be enabled in your Google Ads account?

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Machine learning Ad recommendations Conversion tracking Automatic payments Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Of the storytelling methods recommended for YouTube campaigns, which one uses a long-piece format creative ad to deliver a brand’s messaging and shorter ads to reinforce it?

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The follow-up storytelling method The tease, amplify, echo method The direct-shot storytelling method The answer/user/question method Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Advertisers choose YouTube because it delivers proven results. What are two additional reasons why advertisers choose YouTube? (Choose 2.)

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Offers effective Search ads for their audience Offers audience insights and advanced tools to help create impactful campaigns Offers audience engagement and attention Has the world’s largest digital asset library Download Google Ads Video Certification Exam Answers (PDF)